Top 5 Fashion Games on Android in the US: Q1 2023 Performance

In the first quarter of 2023, the top 5 fashion games on Android in the United States showcased varying trends in downloads, revenue, and active users. Here's a detailed look at their performance:

Project Makeover from Magic Tavern, Inc. experienced a steady revenue stream, peaking at approximately $530K in the week of February 20. Weekly downloads saw an uptick mid-quarter, reaching around 42K in the same week, though they declined towards the end of March. Active users fluctuated, peaking at 218K in late December before stabilizing around 171K by the end of March.

Covet Fashion: Dress Up Game from Crowdstar Inc saw notable revenue spikes, especially in mid-February, reaching about $152K. Weekly downloads remained relatively low but saw a slight increase in mid-March, peaking at around 4.3K. Active users remained stable throughout the quarter, hovering around 50K to 56K.

Love Nikki-Dress UP Queen by Elex showed a significant revenue spike in early March, reaching around $65K. Downloads were consistent but low, with a peak of approximately 3.4K at the end of December. Active user numbers remained steady, averaging around 50K to 60K throughout the quarter.

RuPaul's Drag Race Superstar from East Side Games Studio saw a gradual increase in revenue, peaking at around $37K in the final week of March. Downloads fluctuated, reaching a high of about 2.3K in mid-March. Active users showed a gradual increase over the quarter, peaking at around 11K in mid-March.

Shining Nikki-Fashion Makeover by Papergames had varied revenue, with a significant peak in mid-February at approximately $64K. Downloads remained low but saw a slight increase towards the end of March, peaking at around 998. Active users remained stable, averaging around 5K throughout the quarter.

For more detailed insights, visit Sensor Tower.